The Pitch: "Add a gleaming new-tile look to your bathroom with Kaboom Shower, Tub and Tile Cleaner!"
April 2009. Kaboom Shower, Tub and Tile Cleaner is advertised as "100% tough" on soap scum and tough stains. Since it doesn't contain harsh chemicals like bleach or ammonia, this infomercial product claims to be a healthier cleaning option that still has the power to make bathroom surfaces sparkle. Most users who put Kaboom to the test are at least moderately pleased with their results, but a handful of users say they fail to see how it's better than other cleaners.
The majority of Kaboom users say it cleans bathroom surfaces thoroughly, and some have success using it on tougher stains like mildew or rust. Users who are happy with Kaboom say you must follow the instructions and leave it on for a few minutes before wiping it off. The absence of harsh chemicals makes Kaboom easier to use for those with allergies, though a few complain that it irritates their skin.
The chief complaint of those who don't like Kaboom is that it smells terrible. Some also fail to see any difference in Kaboom's results compared to those of other cleaners, and they claim it does nothing for tougher stains.
About.com's guide to housekeeping tries out Kaboom and is happy with how it works, but doesn't think it's the best choice for extremely dirty surfaces. The Retro Housewife, a blog for housewives, is also pleased with as-seen-on-TV Kaboom and finds that it outperforms Scrubbing Bubbles in a side-by-side test. Several customers on Epinions.com give mixed reviews: some find that Kaboom works better than the alternatives, and others say it's no better than other cleaners and smells too bad to be used. Customer reviews on Drugstore.com are mostly positive, but the reviews on InfomercialRatings.com are mixed.
Sarah Aguirre, the About.com guide to housekeeping, gives Kaboom a positive review after testing it in her bathroom. She finds that the cleaner is strong enough for moderately dirty bathroom surfaces. Since it doesn't give off a chemical smell, she recommends it for people with allergies or those who react poorly to harsher cleaners. For dirtier surfaces or getting rid of mildew, Aguirre suggests using a more powerful cleaner; since Kaboom doesn't contain bleach, it isn't the solution for heavy-duty cleaning. (Note:ConsumerSearch is owned by About.com, but the two don't share an editorial affiliation.)
Review: Kaboom Shower, Tub and Tile Cleaner Review, Sarah Aguirre
This blog is dedicated to articles, product reviews and other information that is helpful to housewives. The unidentified reviewer tries Kaboom out in her bathroom, performing a side-by-side test with Scrubbing Bubbles, and declares Kaboom the better cleaner. While both do a good job of cleaning most of the surfaces, Kaboom works better on the harder to clean areas, like grout and rust stains. Kaboom even removes most of an unidentifiable red stain that had been embedded in the grout for years.
Review: Review of Cleaning Product Kaboom Shower, Tub and Tile Cleaner, "Retro Housewife", June 16, 2006
More than 40 customers review Kaboom on Epinions.com, and the reviews are mixed. Those who are happy with Kaboom say that it works better than most cleaners on removing soap scum, it doesn't have a bad odor, it removes stains like mildew and rust, and it works on a variety of surfaces. The positive reviewers say that Kaboom works best if you let it sit for a few minutes before scrubbing. Users with negative reviews of Kaboom complain that it isn't any better at removing tough stains than other cleaners, and say they had to scrub a lot to get it to work on regular soap scum. A few also complain about the smell, saying that while it's not necessarily a chemical smell, they still find it unpleasant.
Review: Kaboom Shower, Tub and Tile Cleaner Reviews, Contributors to Epinions.com
About 30 customers review Kaboom on Drugstore.com, and most are pleased with the product. Positive reviews say it removes soap scum better than other cleaners, it removes tough stains, and it isn't harsh on the eyes or nose. The few reviewers with mixed reactions or negative reviews complain of Kaboom's smell and say it doesn't work on tougher stains. A handful of users find it irritates their skin and have to wear gloves when cleaning with it.
Review: Kaboom Shower, Tub & Tile Cleaner, Contributors to Drugstore.com
More than 25 customers review various Kaboom products at InfomercialRatings.com, and most aren't overly thrilled with their results. The majority of the reviews are mediocre, saying that although Kaboom works well enough, it isn't any better than other bathroom cleaners. Nearly all reviewers, even those with positive reactions, complain of the unpleasant smell.
Review: Kaboom Reviews and Ratings, Contributors to InfomercialRatings.com