Runner-Up Registrars

Other domain registration options

Network Solutions (*est. $35 per year for a .com name) creates a unique image with high prices. The company relies on brand reputation from when the brand was a monopoly. Reviews cite Network Solutions as an ordinary service. The company retains its high market share by marketing peace of mind, mainly because it's been in the marketplace for so long.

Yahoo! Small Business (*est. $10 per year for a .com name) is another famous brand without strong review support. In a dated review, PC Magazine selects Yahoo! Small Business as an Editor's Choice. However, the review focuses on Yahoo! Small Business as an e-commerce web host, and all readers who responded to the review completely disagree with the recommendation. Yahoo! hasn't been recently reviewed.

PC Magazine does say that Yahoo! Small Business has the easiest registration process. Yahoo!'s prices are competitive, and the company offers 24-hour toll-free customer service, a rarity in the industry.