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Maybelline Full 'n Soft

*Est. $7

Reviewed

February 2010

by ConsumerSearch

Best drugstore mascara

Pros

Volumizing formula
Lengthens lashes
Minimal clumping
Affordable

Cons

May run or smear in the presence of water

Where to Buy

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Our Analysis
Specs

Budget-conscious consumers repeatedly rave about Maybelline Full 'n Soft mascara. This reasonably-priced mascara is consistently well reviewed by both experts and users, lauded for its ability to add both length and volume while leaving lashes soft and clump-free. Users say its thick brush and dense bristles work together to apply a thick layer of mascara that easily builds from subtle to dramatic with each additional layer. Although experts insist that a single application of Maybelline Full 'n Soft lasts all day long, since it isn't waterproof this product isn't suitable for wet, humid or teary environments. Women who desire a waterproof product should consider the highly rated Lancome Definicils High Definition Mascara (*Est. $25). Full n' Soft is fragrance-free and comes in three shades: very black, soft black and brownish black.

We found the most thorough reviews of Maybelline Full 'n Soft at Beautypedia.com, an online database of cosmetics reviews, and Splendora.com, an online beauty magazine. Each of these websites test and compare several mascaras. User reviews at MakeupAlley.com and TotalBeauty.com offer valuable insight into real-world experience and satisfaction with the mascara.

Lancome Definicils High Definition Mascara Black/Noir

from Amazon.com

New: $26.00 $18.00

In Stock.

Average Customer Review:

Where To Buy

Store Rating	Notes	Total Price
1,257 store reviews	In Stock. Earn 2% eBay Bucks on qualifying purchases! Backed by eBay Buyer Protection Program. Terms and Condi	$9.99	See It
1,257 store reviews	In Stock. Earn 2% eBay Bucks on qualifying purchases! Backed by eBay Buyer Protection Program. Terms and Condi	$8.95	See It
1,833 store reviews	In Stock. Get free shipping on orders over $25!	$5.51	See It
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Our Sources

1. Beautypedia.com

Paula Begoun gives Maybelline Full 'n Soft mascara her highest rating, praising it for creating "equal parts impressive length and thickness." She says that the formula is long-wearing and doesn't clump.

Review: Full 'n Soft Mascara by Maybelline New York, Paula Begoun, Oct. 3, 2008

2. Splendora.com

Editors at Splendora.com say that Maybelline Full 'n Soft mascara is good for both day and night because it layers well, building from a soft and natural look into a more noticeable, dramatic look with each coat.

Review: Top Five Drugstore Mascaras, Editors of Splendora.com

3. SheFinds.com

Editors at SheFinds.com, an online beauty website, recommend Maybelline Full 'n Soft for its volumizing abilities and say it tops their list of drugstore mascaras.

Review: Best Mascara, Editors of SheFinds.com, Not Dated

4. MakeupAlley.com

Thousands of contributors rate and review Maybelline Full 'n Soft at MakeupAlley.com, giving it a high overall rating. Reviewers praise the mascara for lengthening lashes while leaving them soft and clump-free. Its affordable price tag is also greatly appreciated.

Review: Maybelline Full and Soft Mascara, Contributors to MakeupAlley.com

5. TotalBeauty.com

Users at TotalBeauty.com concur with those at MakeupAlley.com in their praise of Maybelline Full 'n Soft. They like its longwearing, clump-free formula that is easy to remove.

Review: Maybelline New York Full 'N Soft Washable Mascara, Contributors to TotalBeauty.com

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