Best online dating site

  • Excellent search options
  • Diverse pool of members
  • Six-month guarantee
  • Must pay to send and reply to emails
  • Inactive and nonpaying members are not labeled as such
  • Not responsive to complaints, users say

Bottom line (Est. $42 per month) is included in more reviews than any other dating site, and it is one of the most established online dating sites. It's easy to use and has extensive search options, which you can use for free; however, sending or receiving emails requires a paid subscription.


Most members have college degrees. (Est. $42) is one of the most well-known and diverse dating sites. Statistics published on the website show that almost one-half of its members are ages 30 to 49, with the other half fairly evenly split between those younger and older. Of all the members, almost 75 percent have college degrees. says that its fastest growing demographic segment is people ages 50 and over.


Very flexible keyword search. Reviewers praise's versatile and flexible search capabilities, including an extensive custom keyword search in which you can specify the appearance, interests, background and values of the person you're looking for. You can save any searches you do so you can repeat them at a future time. The mutual match and reverse match searches work off your own profile and your ratings of previous suggestions for potential mates.'s male editor gives the Guy's Choice award because he likes the variety of matches, while the female editor is less impressed, as the system ignored her geographical preferences.

Features and costs

Finding your match is guaranteed. With your free membership, you can set up your profile, post photos, search for potential dates, read their profiles and send and receive "winks." A subscription is necessary to send and reply to emails, but it also allows you to send and receive messages on any mobile device, see who's viewed you and connect with IM. A one-month subscription is $42, a three-month subscription is $27 per month and a six-month standard subscription is $21 per month, charged in full upfront. has automatic billing. If you get the six-month guaranteed subscription (Est. $24 per month), comply with the program rules and still don't find your soul mate, you'll get another six months free.


Beware inactive matches. As a member of, you can hide your profile at any time, but you cannot do so selectively -- it's show everyone or show no-one. Unless users have a paid subscription, they can't see whether you're an active member, but this means that nonpaying and inactive members will pop up in your search results. Many users paid for a subscription, only to discover that the members they're interested in haven't visited the site in months. More than a few past users report getting a flurry of matches in their inbox after canceling, when, as subscribers, they got very few.

Where To Buy
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Our Sources

1.'s male editor gives the Guy's Choice award because he likes the variety of matches. The female editor is less impressed, because the system ignored her geographical preferences. The review praises ease of use and search versatility but warns about the inability to distinguish active, paying members from those who aren't.

Review: Review: Online Dating, Editors of, Not dated

2. Dating Sites

For the fourth year in a row, is the top pick of editors and users. Editors love the site's ease of use, guarantee on certain six-month subscriptions, keyword search and size, though they gripe about lack of phone support.

Review: Review, Editors of, Not dated

3.'s dating guide Bonny Albo rates 4 out of 5 stars based on features and cost. The review is dated, though, mentioning as missing features that have since been added, such as instant messaging and the ability to view profiles with free registration.

Review: Dating Site Review, Bonny Albo, Not dated


After running trials in five cities in the U.S. with varying demographics, the male testers at named the best online dating site. The testers received an above average response rate to their profiles and initial emails of more than 75 percent, and they were able to set up dates with many of them.

Review: Review: Why Was Ranked 1st, Editors of, Sept. 5, 2012

5. PC World

The editors of PC World aren't impressed with their results from, with Alex Wawro noting that free "blows out of the water in every meaningful way." The review does note's popularity and strong search capabilities.

Review: Online Dating for Nerds: Looking for Love in All the Wrong Postings, Sarah Jacobsson Purewal and Alex Wawro, Feb. 10, 2011

6. wins the Gold medal In's 2013 roundup of online dating sites. receives full marks for its "dating pool potential," site appeal, profiles, matching/searching features, communication and ease of use. The dating site loses points for help and support though.

Review: Match, Editors of, Not dated

7. eDate Review

Dating site user reviews tend to draw out complaints against the online dating industry in general, and is no exception. Some users report long-term relationships from, but people mainly warn about sneaky business practices meant to draw more money from them and unresponsiveness to legitimate complaints against members.

Review: Reviews of, Contributors to, Not dated

8. is one of the sites with the most reviews at, but only about one-third of the reviewers are willing to recommend it. Some say it has a good pool of singles who are serious, but many complain of questionable billing practices and inaccurate matching.

Review: Reviews, Contributors to, Not dated

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