In this report

Toothpaste: Ratings of Sources

1. Toothpaste, Contributors to, As of March 2017
Several of's top-selling toothpaste products have garnered hundreds, or even thousands, of reviews, and the website contains a wealth of information about customers' experiences. Nearly two dozen toothpaste products earn ratings of 4.3 stars or better in 350 reviews or more, including several natural toothpaste brands.
2. Toothpaste, Contributors to, As of March 2017
While doesn't have as many toothpaste owner reviews as does, most of their products have at least a few dozen. Like, contributors rate toothpaste on a 5-point scale and can provide written feedback, although the reviews tend to be brief. More than a dozen toothpaste brands earn ratings of 4.1 stars or better in hundreds of reviews, while a few earn high ratings in thousands of reviews.
3. Toothpaste, Contributors to, As of March 2017
Credibility: is a popular destination for personal care products, and some toothpastes have earned hundreds of user reviews. Reviews tend to be fairly thorough, listing pros and cons and whether the owner would recommend the product to a friend. A few brands earn high ratings in thousands of reviews.
4. Toothpaste Guide: What is the Best Toothpaste for Your Needs?, Dr. David Evans, Feb. 22, 2016
Dr. David Evans, DDS, recommends several different toothpastes for different needs based on his professional experience with patients in his practice. Toothpastes are recommended in several categories including the best whitening toothpaste, the best toothpaste for sensitive teeth, the best natural toothpaste, and the best toothpaste for people with braces.
5. Toothpaste, Editors of, As of March 2017
Although the focus of is strictly environmental, it does contain useful information on the veracity of the claims of some "natural" brands, and its health scores are worthy of note. doesn't test products, but instead rates them based on the health and environmental risks of their ingredients; their methodology is meticulously detailed on their website. Toothpastes are rated on a 10-point scale on several criteria, but only one toothpaste earns a perfect 10-star rating.
6. The Best Toothpastes, Sarah Smith, Not Dated
After testing 44 toothpastes, Sarah Smith lays out her top eight picks in eight different categories, including Best Foam, Best Innovation, Best Overall, Pro's Healing Pick, Best Botanical, Best Whitening, Best for Sensitive Teeth, and Best On-the-Go. Smith doesn't disclose her testing methodologies or the criteria used to determine the winners, although she does appear to have consulted a periodontist.
7. 7 Best Toothpastes, Marissa DeSantis, Not Dated
Marissa DeSantis recommends the best toothpastes based on reader reviews at Overall, seven toothpastes are recommended, including whitening toothpaste, toothpaste for sensitive teeth, and a few natural toothpaste options. Each recommended toothpaste is described in a short paragraph, including feedback from readers.
8. Men's Health The Best Toothpastes For Men, Editors of, Jan. 27, 2016
Editors of recommend the best toothpaste for men based on opinions from a panel of dentists. Toothpastes are recommended in several categories, including the best all-around toothpaste, best natural toothpaste, the best toothpaste for mouth health, and the best toothpaste for sensitivity.
9. How to Choose the Best Toothpaste for You, Editors at, March 9, 2015
Credibility:'s family health editors talk to Hadie Rifai, DDS for expert advice on how to choose the best toothpaste for your needs. He recommends choosing a toothpaste with at least 1,000 parts per million of fluoride with the ADA stamp of approval. For people with sensitive teeth, he says over-the-counter toothpaste for sensitive teeth is a good starting point, but if they don't alleviate your sensitivity, there are prescription options available from dentists.