Shampoo Reviews

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Shampoo Reviews Reviewed
Review Ratings	Citation	CS Credibility Rating	Shampoo Ratings Comments on Reviews
1. Don't Go Shopping for Hair-Care Products Without Me >> Details/Subscribe	Hair Care Formulations Paula Begoun Sept. 30, 2004		In this book, Paula Begoun evaluates over 4,000 hair-care products from more than 130 manufacturer lines, with in-depth analysis of ingredients and many consumer tips. The best shampoos are broken down into multiple categories by price and type, and include products from high-end salons like Bumble and Bumble, as well as low-end drugstore options like Suave. Begoun points out that nearly every line has good and bad products, and the consumer should evaluate each one based on the ingredients. While this book is still very useful, it is now about four years old so the latest shampoos are not reviewed here.
2. Choice.com.au >> Details/Subscribe	Shampoo Editors of Choice.com.au July 2006		In this product test from Choice magazine, the Australian version of Consumer Reports, 500 home testers took part in a blind trial of 41 shampoos. Shampoos were tested for overall "clean-feel" and fragrance. Salon shampoos proved to be no better than supermarket brands; in fact, the top three brands were from the supermarket. The top choice is the Fruitrience Raspberry and Pink Grapefruit Enriched. Dove Revitalising and Garnier Fructis Fortifying tied for second place. Three products tied for third place, including Kerastase Bain Satin Nutritive 1, which is the most expensive shampoo tested. Not all of the shampoos included in the test are available in the United States, but most are.
3. Good Housekeeping.com >> Details/Subscribe	Secrets to Longer-Lasting Haircolor Editors of Good Housekeeping Oct. 2007		This article discusses ways to protect or extend your hair color. There are shampoos that deposit semi-permanent color and shampoos that protect color from fading. The Good Housekeeping Research Institute spent 500 hours testing 24 shampoos. Top-rated for all hair colors is L'Oreal Professionnel Colorist Collection Shampoo, a depositing shampoo. Four non-depositing or protective shampoos are also winners. The flaw in this review is that testers did not include any normal shampoos to test how much of a difference the color-protecting shampoos make.

Shampoo Reviews above this line are significantly better than reviews below.

Review Ratings	Citation	CS Credibility Rating	Shampoo Ratings Comments on Reviews

4. Which.co.uk >> Details/Subscribe	Shampoo Editors of Which.co.uk Mar. 2003		The editors of Which? test 22 shampoos on hair that is dry, damaged or color-treated. All of the tested shampoos cleaned hair, but the testers found that shampoos for normal hair worked just as well as shampoos that made special claims for dry, damaged or color-treated hair. They also found that the cheaper shampoos did better than two more expensive salon shampoos. Although this is a British website, a lot of familiar brands are included in testing, including Clairol Herbal Essences, Dove, Pantene, VO5, Paul Mitchell and Redken.
5. Consumer Reports >> Details/Subscribe	Head games: Some shampoo claims are just a lot of lather Editors of Consumer Reports Sept. 2000		Editors test 57 different shampoos, washing 1700 ponytails of straight hair. Testers matched the hair type with the shampoo claim (i.e. dyed hair with shampoo claiming to retain color) to test its effectiveness, and also test for flyaway hair and ease of combing. Recommendations are broken down according to hair type: dry, color-treated and fine. Unfortunately, some formulas have now been discontinued and newer shampoos are not taken into account.

Shampoo Reviews above this line are significantly better than reviews below.

Review Ratings	Citation	CS Credibility Rating	Shampoo Ratings Comments on Reviews

6. Marie Claire >> Details/Subscribe	Splurge vs. Steal Elizabeth Flahive Dec. 2007		This article briefly describes several shampoos ranging in price from $1 for VO5 Vita Burst Volumizing Shampoo to the $60 Alterna Ten Shampoo, which contains caviar. Other inexpensive shampoos are Suave Professionals Healthy Curls Shampoo and Herbal Essences Body Envy Volumizing Shampoo. For colored hair the suggestion is Garnier Fructis Fortifying Shampoo for Color Treated Hair. These shampoos are not compared or tested so it difficult to know how Ms. Flahive chose the shampoos.
7. Allure >> Details/Subscribe	Best of Beauty Award Winners - Hair Editors of Allure Feb. 2008		The editors list several beauty products that are the best in their categories for 2007. In the shampoo category for fine hair the choice is Fekkai MORE Scalp-Purifying Shampoo. For dry hair it is Redken All Soft Shampoo. For normal hair try L'Oréal Paris VIVE Pro Nutri Gloss Shampoo, and for color-treated hair the choice is L'Oréal Professionnel Série Expert Vitamino Shampoo. There are no descriptions of these products, and we are not told why these shampoos are being recommended over others.
8. Good Housekeeping.com >> Details/Subscribe	Hair Products that Help Kimberly Daly Dec. 2006		These are products from "top celebrity stylists" that give you "an A-list look." Each brand gets a brief history of the stylist/owner, an overview of the types of products available and where to buy them, and a top pick from that brand. However, there's no information on whether these products were tested, so it's unclear why the four shampoos mentioned are being recommended.
9. Health >> Details/Subscribe	Hair Care for Over 40s Michele Bender Apr. 2007		In this article, several hair-care products for people over 40 are suggested. These anti-aging shampoos are supposedly gentle on the hair. Michele Bender loves Pantene Pro-V Restoratives Time Renewal Shampoo and Dove Pro Age Shampoo, both of which she said made her hair thicker. While manufacturers claim these shampoos make hair look younger, experts say that any shampoo for dry or damaged hair will work just as well.
10. About.com	Must-Have Shampoos for All Hair Types Julyne Derrick Not Dated		Julyne Derrick is the Guide to Beauty at About.com. She recommends Kerastase shampoos and lists the product for each hair type- dry, color-treated, normal, curly and oily. Her hair stylist in New York City says this is the best product to use. "Some of New York's most exclusive salons use Kerastase on their clients," Ms. Derrick writes. She admits she has tried "much of the line" and agrees with the experts. But no reason is given as to why Kerastase is a "must."

Shampoo Reviews above this line are significantly better than reviews below.

Review Ratings	Citation	CS Credibility Rating	Shampoo Ratings Comments on Reviews

11. Essence Magazine >> Details/Subscribe	Hottest Hair & Makeup Products in Texas and Alabama Editors of Essence Nov. 2007		This brief article discusses the best-selling cosmetics and hair-care products in Texas and Alabama. Nexxus Therappe is the top selling shampoo. No testing is cited.
12. Redbook >> Details/Subscribe	Beauty Giggles Editors of Redbook Nov. 2007		The editors choose several beauty products that use "witty wordplays." For shampoos the choice is Miss Treated Shine Enhancing Shampoo from Kiss My Face. No testing is cited, and no shampoos are recommended particularly.
13. Vegetarian Times >> Details/Subscribe	Scents of the Season Brandy Colbert Nov./Dec 2007		Brandy Colbert recommends beauty products that have aromas associated with the holiday season such as myrrh, peppermint, vanilla and frankincense. The shampoo to try is the Peppermint Revitalizing Shampoo by Avalon Organics. "Expect the peppermint in this invigorating shampoo to leave your scalp clean and tingly," writes Ms. Colbert. No testing is cited.
14. Redbook >> Details/Subscribe	Your Pretty Life Editors of Redbook Oct. 2007		Because blue is the "coolest color of the season," editors choose several beauty products related to the color blue. The editors write, "The color and scent of Head & Shoulders HydraZinc Ocean Lift Shampoo, $5, reminds us of a day at the beach, but the benefit is more like a mild winter forecast: no flakes."
15. Flare >> Details/Subscribe	Leaders of the Pack Editors of Flare Sept. 2007		In this list of "top beauty innovations" for 2007, the top shampoos are the Sunsilk Color Collection shampoos, which are "cheap and chic." These semi-permanent hair coloring shampoos cling to hair and are made for "faux blonds and brunettes."
16. Town & Country >> Details/Subscribe	Editor's Choice – A Smart, Safe Shampoo Nina J. Judar Oct. 2006		This review discusses the Phytoprogenium Shampoo from Phyto. Nina Judar likes the recyclable aluminum packaging. The Phytoprogenium Shampoo is also "the first ever to be made with Progénium, an 'intelligent' ingredient that nourishes the scalp's good bacteria and keeps the bad kind in check."
17. iVillage.com	Top 10 Ratings: Shampoos Editors of iVillage.com Not Dated		This article is very odd. It appears to be the culmination of a reader survey, but it's not really explained. A list of shampoos is accompanied by some brief reviews, many of which are polar opposites.
18. Good Housekeeping.com >> Details/Subscribe	The Simple Secret to Great Hair Holly Crawford Oct. 2004		This Q and A article answers basic questions about shampooing, such as “How often should I wash my hair?” (it depends on hair type) and “Can I use too much shampoo?” (not if you rinse thoroughly). A few recommendations are made by Holly Crawford, including Dove Volumizing Color Shampoo and Suave Daily Clarifying Shampoo.
19. Consumer Reports >> Details/Subscribe	The scoop on suds Editors of Consumer Reports Jan. 2004		Editors at Consumer Reports identify popular shampoo ingredients and what they are intended to do. However, editors stop short of recommending any products and no shampoo brands are mentioned at all.
20. Amazon.com	Shampoos Contributors to Amazon.com As of Feb. 2008		Amazon.com doesn't sell that many mainstream shampoos, so the scope is limited. But, readers are invited to rate what is sold on the site. Philosophy Cinnamon Buns get the most comments of any shampoo – 67 reviews and 4.5 out of five stars. This is a shampoo, body wash and bubble bath in one. Solid Shampoo by LUSH gets 27 reviews and a perfect score; this shampoo resembles bar soap.
21. Prevention.com >> Details/Subscribe	Double Duty Beauty Rebekah George May 2006		Here are several editors' choices that are "cosmetic combos that save you cash, clutter, and time." The one shampoo recommended is by Philosophy which "cleanses and conditions hair and body." These products were not tested, nor do we learn why they were selected.
22. Drugstore.com	Shampoos Contributors to Drugstore.com As of Feb. 2008		Although navigation is difficult, readers can post reviews of products sold at Drugstore.com, including shampoo. This online store sells a wide variety of specialty shampoo, so it's a good place for reviews on natural or dry-scalp formulas.
23. Epinions	Shampoo Contributors to Epinions As of Feb. 2008		Epinions is a good place to find consumer reviews before buying. At the time of our visit, most shampoos receive just a handful of reviews although a few get more comments, with many rated five stars. Redken All Soft Shampoo gets a perfect score from 23 owners. Head & Shoulders Intensive Treatment, Aussie Real Volume Shampoo and Pantene Smooth and Sleek are among the highest rated and receive the most comments.