Olive Oil Reviews

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Olive Oil Reviews

Updated February 2008

Best Olive Oil Reviews: (out of 15)
Good Housekeeping.com, Cook’s Illustrated, Choice.com.au

Best Olive Oil: (out of 45)
Colavita Extra Virgin Olive Oil, Columela Extra Virgin Olive Oil, Whole Foods 365 Extra Virgin Olive Oil

Fast Answers - Best Olive Oil
Top Rated What the Research Says
•  Colavita Extra Virgin Olive Oil
   (*est. $9 for 16.9-oz. bottle)

>> Where to buy

Best supermarket olive oil.

It's not a unanimous favorite, and it doesn't hold up that well against premium olive oils in taste tests, but Colavita Extra Virgin is top-picked by reviewers more often than any other mid-priced nationally available olive oil for its bold but well-balanced flavor. However, Colavita is more expensive than the well-regarded Whole Foods 365, and while it's much less expensive than imported brands like Columela, it also (according to reviewers) doesn't taste as good. If you mainly use olive oil for everyday sautéing and sauce-making, however, experts say Colavita is a good middle-of-the-road choice. (compare prices)
•  Columela Extra Virgin Olive Oil
   (*est. $16 for 17-oz. bottle)

>> Where to buy

Premium olive oil.

There are a huge number of premium olive oils on the market, most of which are imported from Italy, Greece, Spain or the Middle East, or grown by small producers in California. We've included Columela in ConsumerSearch Fast Answers because it's the top pick of a reliable source, Cook's Illustrated, which recommends this Spanish import over comparably priced oils from Italy and Greece because of its "bold olive flavor" and "slightly fruity, medium-to-heavy texture." But Columela isn't your only choice among premium brands. Many experts recommend trying out premium oils yourself since taste is so subjective. (compare prices)
•  Whole Foods 365 Extra Virgin Olive Oil
   (*est. $5 for 17.9-oz. bottle)

>> Where to buy

Best budget olive oil.

The top-ranked source in our All Reviews chart, Good Housekeeping, praises this budget-priced olive oil for its "intensely robust olive taste," but notes that it's a bit peppery for many uses. Whole Foods 365 Extra Virgin also attracts online praise from olive-oil enthusiasts, who say it tastes much better than its price would indicate. However, this olive oil is only available in Whole Foods stores.
>>  Comparison Chart

Full Story
What the experts say, our analysis, and more...
Updated February 2008

Olive oil is a global business, in the most literal sense of the word: Italy, Spain and Greece are all major exporters of various olive oil brands to the U.S., as are various smaller countries in Europe and the Middle East. In the U.S., most premium olive oils are pressed in Californian groves, though few of them have wide national distribution. As a result, an enterprising consumer who's willing to go online can choose from among literally hundreds of olive oils, ranging in price from a few dollars to well over $100.

For this reason, it's a challenge to find comprehensive, comparative reviews of bottled olive oils. That's why we're especially grateful to Cook's Illustrated, which has published no less than three olive oil roundups over the last few years (though the results have been a bit contradictory, as we'll explain below). Also ranking high in our All Reviews chart is Good Housekeeping, which conducted a recent taste test of supermarket olive oil brands, and the Australian consumer magazine Choice, which has conducted two major comparative reviews of olive oil over the past four years (again, as with Cook's Illustrated, with sometimes contradictory results). We were also impressed by Consumer Reports, though its 2004 roundup of 18 brands has yet to be updated.

After these major reviews, sources become either less ambitious, or less transparent, about how they go about picking the best olive oil -- or they concentrate on such a small niche that the results aren't pertinent for mainstream buyers. Such is the case with Food & Wine's ambitious taste test of 65 artisanal olive oils from California, or a brief article by About.com's Guide to Greece Travel recommending three Greek (specifically, Cretan) olive oils. The Washington Post, The New York Times, Prevention and Men's Health all weigh in as well, but with less wide-ranging selections. Finally, we consulted the message boards at a popular foodie site, Chowhound.com, for grassroots opinions about the best olive oils.

The top pick in ConsumerSearch Fast Answers for the best olive oil overall, Colavita Extra Virgin (*est. $9 for a 16.9-oz. bottle), is a case study in the perils of identifying the "best" brand in a field of hundreds where personal taste is ultimately the driver. It's true that Colavita is picked more often by reviewers than any other brand of supermarket olive oil, but these same reviewers can also differ in their opinions from year to year. The Australian magazine Choice, for example, rated Colavita near the top of the pack in its 2004 roundup, yet it finished dead last in 2007 (we suspect the editors may have bought a bad batch, since they describe it as "stale" and "bitter," which doesn't match other reviewers' experiences). This inconsistency doesn't apply only to Colavita: Cook's Illustrated top-ranked a similar olive oil, Da Vinci (*est. $7 for 17 ounces), in 2001, but it finished dead last against higher-priced olive oil varieties in 2006.
 ... Continued
Consensus Report

Our Consensus Report shows how many times products are top-ranked by reviewers included in our
All The Reviews Reviewed chart.

# of picks Olive Oil
5 Colavita Extra Virgin (*est. $9 for 16.9-oz. bottle)
2 Da Vinci Extra Virgin (*est. $7 for 17-oz. bottle)
2 Goya Extra Virgin (*est. $5 for 17-oz. bottle)
2 Whole Foods 365 Extra Virgin (*est. $5 for 17.9-oz. bottle)
1 each Monini, Carapelli, Columela, Nunez de Prado Organic, Terra Medi, Goya, Lucini, California Olive Ranch, Sainsbury's, Filippo Berio, L'huille d'Olive, Olio Beato, Pornanino Farm, Pasolivo, Tassos, Cretalife Organic, Taste of Greece, Trader Joe's Australian, Bertolli Classico, Pompeian, Athena, Fairway, Master Choice, Zoe

Colavita Extra Virgin Olive Oil receives the most top picks, though (as explained in the Full Story) some sources have contradictory opinions. The vast majority of olive oils receive only one mention apiece, largely because there are so many brands available from so many different regions.

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