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Magic Bullet Blender Review

Updated: August 15, 2016

Bottom Line


  • Small size
  • Blends liquids well
  • Grinds coffee beans
  • Easy to clean


  • Poor at chopping vegetables
  • Not suitable for more than one or two people
  • Motor can overheat
  • Iffy durability
Our Analysis
Watch the Commercial

User reviews are plentiful and mixed. While many consumers are enthusiastic about their Magic Bullets, we also read many complaints about fragile plastic parts that break and an inflexible policy that forces customers to pay for a new base instead of a single replacement part. Many also say that contrary to the as-seen-on-TV infomercial, the Magic Bullet blender doesn't do a great job when chopping certain vegetables such as onions, garlic and tomatoes, delivering an unappetizing mush. Reviewers at InfoNOTmercial.com state that one reason results look easier and nicer in the commercial is that small cherry tomatoes and pearl onions are used in the demonstration -- something that's not revealed to the viewer. The fact that the blender could overheat if operated for more than a minute at a time also gives users and experts pause.

In the end, reports largely agree that the Magic Bullet can be useful for certain tasks If you don't expect too much.

Our Sources

Mindy Weinberg, Feb. 4, 2009

This video review of the Magic Bullet blender is detailed and comprehensive. Mindy Weinberg examines the claims made by the Magic Bullet infomercial and tests whether each is valid. She also documents several hidden "gotchas" that the marketing for the Magic Bullet fails to disclose. Although the Magic Bullet works, she says, it doesn't quite live up to all of the claims made for it, but it does excels at certain tasks. It earns a three-star (out of five) rating and is worth owning if you cook for one or two people, Weinberg says.

Contributors to Amazon.com,

The Magic Bullet blender has accumulated more than 500 reviews at Amazon.com, and owners seem to either love it or hate it. Many say that you must use the pulsing technique described in the manual or risk burning out the motor. Some owners say that this machine is cheaply made, while others say it's compact and convenient.

Contributors to InfomercialRatings.com,

About 250 users rate the Magic Bullet here. Opinions are split, with some raving about how well the Magic Bullet works as a food processor and some ranting about the blender. Issues cited by those who are unhappy include poor blending and poor durability. Users who don't expect the Magic Bullet to live up to all of the promises made in its commercials seem happiest with the product.

Contributors to Viewpoints.com,

The Magic Bullet blender does better at this user-review site than most others, securing a very high rating after more than 120 reviews. Notably, more than 85 percent of users say they would recommend the Magic Bullet.

Contributors to Epinions.com,

More than 20 Epinions users review the Magic Bullet blender, giving it a rather mediocre three-star rating. Some owners say that it turns soft or wet foods to mush and fails to live up to the infomercial hype. Others find it efficient and easy to use.

Connie Thompson, Aug. 31, 2006

Reporter Connie Thompson hands the Magic Bullet blender to a volunteer for a test. A regular blender wins out, but the Magic Bullet works for small servings and is easy to clean up. One negative, Thompson says, is that it isn't as easy to use as it looks in the commercials.

7. Cook's Illustrated
Editors of Cook's Illustrated, June 2005

Editors say that while the Magic Bullet blender does a good job grinding dry ingredients, it pulps onions and emits an "eardrum-bursting" noise. In addition, they say that it's tough to store all of this blender's accessories.

8. Good Housekeeping
Editors of Good Housekeeping, July 2004

In this older review, the Good Housekeeping Institute tests the Magic Bullet blender. Commercials boast that this small blender can do just about anything, but Good Housekeeping's tests prove otherwise. Testers report mushy onions, chunky smoothies and uneven chopping.

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