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Top 13 Hair Color Reviews

By: Tara Tuckwiller on March 12, 2018

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Hair Color: Ratings of Sources

Editors of Consumer Reports, March 2014
Credibility:

Consumer Reports tests eight temporary root touch-up products -- sprays, markers, brush-on and lipstick-type products. Each is tested by at least five panelists and judged for color matching, gray coverage and ease of use. Consumer Reports doesn't provide its usual ratings table, but panelists do pick two root touch-up products that work better than the rest. This article is free to read without a subscription.

Editors of Good Housekeeping, Oct. 30, 2017
Credibility:

Good Housekeeping tests nine home hair color formulas for gray coverage and fade resistance. Testers dye swatches of graying hair, then wash, blow-dry and expose them to UV light to mimic a month of normal wear. Judges choose one best-for-all-shades kit, and others as best for brunettes, redheads and blondes. They name top picks in other categories, too – but these are based on Amazon reviews, not on testing. In a related article, editors offer tips for coloring hair at home.

Contributors to MakeupAlley, As of March 2018
Credibility:

Registered users at MakeupAlley rate more than 690 hair colors of all types on a scale of 1 to 5. You can sort them by the number of reviews (some of them get hundreds) or score, so it's easy to find the best ones. Comments are extremely helpful, involving ease of use, the quality of the resulting color, odor and more.

Editors of InStyle magazine, As of March 2018
Credibility:

Every year editors at InStyle magazine test hundreds of beauty products to find the very best in several categories. Here, you can see the best hair colors of 2017, 2016 and 2015 -- single-process, highlight and root touch-up kits and root cover-up sprays -- as well as prior years' winners.

Liana Schaffner, Sept. 18, 2017
Credibility:

Allure editors also test many products for their annual Best of Beauty list. Five products are listed for at-home hair color, including temporary and permanent hair color, glaze, root touch-up and root cover-up products. Links lead to brief reviews, where editors provide details about their experience testing the winning products.

Justine Carreon, Jan. 31, 2017
Credibility:

Justine Carreon talks to professional celebrity colorists Moiz Alladina, Rita Hazan and Simone Pearl Mangano for their recommendations on the best at-home hair coloring kits. The pros suggest top at-home hair color kits for blondes, for going darker, for redheads, the best hair coloring products for achieving salon techniques such as dipped ends and for certain hair types (such as long, thick locks).

Jordan Muto, Feb. 5, 2018
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Today writer Jordan Muto gets recommendations from professional hair colorists on the best at-home hair coloring and touch-up products. The colorists explain what they like about the products they recommend and offer tips for getting the best results from at-home color.

Liesa Goins, Not dated
Credibility:

WebMD asks celebrity stylist Michael Boychuck and cosmetics chemist Ni'Kita Wilson to recommend the best home hair color kits. Boychuck prefers ammonia-free formulas because they're less drying, and recommends three. Wilson recommends two popular brands that include conditioning treatments to offset damage.

Stella Bugbee, July 25, 2013
Credibility:

Editor-in-chief Stella Bugbee tests seven root cover-up sprays, crayons, powders and pens for two weeks, "through rainstorms and bike rides, overnight, and with white dresses." Although some are "downright awful," Bugbee finds one all-around winner and two additional "recommended" picks.

Jessica Amaris, Not Dated
Credibility:

Users at TotalBeauty rate and review hundreds of hair color products. Their 11 favorites are listed here, each with an average rating and representative user comments. Most are permanent hair color kits, but the list also includes some demi-permanent kits and a root touch-up pen.

Contributors to Ulta, As of March 2018
Credibility:

Ulta sells dozens of home hair color products, including permanent and semi-permanent dyes, highlighting kits and root touch-up products. You can sort the list to see the top-rated products first; some have amassed hundreds of user reviews.

Contributors to Target, As of March 2018
Credibility:

Target sells a wide variety of popular hair color products, and some of them attract hundreds of reviews. You can sort the list by ratings, and the number of reviews is visible on the landing page, so it's easy to find the top picks.

Contributors to Amazon, As of March 2018
Credibility:

Amazon sells thousands of hair color products, but it can be hard to find the best ones. You can filter the results to show products with the highest average customer reviews first, but that puts some products with under 100 reviews near the top of the list. However, if you dig, you can find popular hair color products with hundreds of reviews and outstanding scores.

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