Comparing NVivo Software Costs: Which Package is Right for You?

NVivo software is a powerful tool used by researchers, analysts, and professionals to manage and analyze qualitative data. With its wide range of features and capabilities, NVivo offers different packages to cater to the diverse needs of users. However, it is essential to understand the costs associated with each package before making a decision. In this article, we will compare the NVivo software costs and help you choose the package that best suits your requirements.

NVivo Starter Package: An Affordable Option for Beginners

The NVivo Starter package is designed for individuals who are new to qualitative research or have limited data management needs. Priced at $99 per user per year, this package provides access to essential features such as text coding, basic queries, and visualizations.

With the Starter package, you can import and code up to 40,000 pieces of data from various sources like documents, PDFs, audio files, videos, and social media content. It also allows you to perform basic queries to explore patterns or relationships within your data.

While the Starter package may be sufficient for small-scale projects or individuals looking to get started with NVivo at an affordable cost, it does have limitations compared to higher-tier packages.

NVivo Pro Package: Advanced Features for Professional Researchers

The NVivo Pro package offers advanced capabilities that cater to the needs of professional researchers and analysts. Priced at $1,399 per user per year (with volume discounts available), this package includes all the features of the Starter package along with additional functionalities.

With the Pro package, you can import an unlimited amount of data from various sources and work collaboratively with team members within a shared project. It also provides advanced querying options such as matrix coding queries and automated insights through machine learning algorithms.

Moreover, the Pro package enables integration with external applications like Microsoft Excel and SPSS, allowing you to seamlessly import and export data for further analysis. These advanced features make the Pro package a valuable investment for researchers and analysts working on complex projects.

NVivo Plus Package: Enterprise-Grade Solution for Large Organizations

The NVivo Plus package is specifically designed for large organizations or institutions that require multiple users and extensive data management capabilities. It includes all the features of the Pro package along with additional benefits tailored to meet enterprise needs.

Pricing for the NVivo Plus package is available upon request as it depends on factors such as the number of users, project requirements, and support services. This package offers features like enhanced collaboration tools, project-level access permissions, and centralized administration.

With the Plus package, organizations can ensure efficient coordination among team members, manage access rights to sensitive data, and have dedicated support from NVivo experts. These features make it an ideal choice for universities, research institutes, or corporations dealing with high volumes of qualitative data.

Additional Costs: Maintenance and Support Services

Apart from the initial software costs mentioned above, it is important to consider additional expenses associated with maintenance and support services. NVivo provides optional annual support plans that offer benefits like software updates, technical assistance, and access to exclusive resources.

The cost of these support plans varies depending on the chosen package and organization size. It is recommended to evaluate your specific requirements before opting for these additional services.


NVivo software offers different packages catering to various user needs and budgets. The Starter package provides an affordable option for beginners or those with limited data management requirements. The Pro package offers advanced features suitable for professional researchers, while the Plus package caters to enterprise-level needs.

Understanding your research goals, project size, collaboration requirements, and budget constraints will help you determine which NVivo software package is right for you. Additionally, considering optional maintenance and support services will ensure a smooth experience throughout your research journey.

This text was generated using a large language model, and select text has been reviewed and moderated for purposes such as readability.